Launching a design-centric brand, brought to you from the social enterprise start-up Newground Coffee roasters. Power couple Shopify and Recharge were paired to create an experience as powerful as it is pleasing to the eyes.
- Branding
- Strategy
- Payload
- UI/UX
- Strapi
We wanted to create an experience that was good to your eyes, quite literally. For a brand (Created by Made Thought) that champions eye health we wanted (needed!) an experience that not only looked visually appealing but also had functional accessibility features to support this. We created a colour mode feature, inline with expert science for the visually impaired, to allow the user to adjust the colours as they see fit.
We used Recharge to power subscriptions. As market leader for Shopify subscriptions it was a no-brainer in delivering a simple yet effective Subscription offering. Boosting sales by 64%.
